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11/30/2007 - Sirti Unveils GeoData

Sirti has announced the successful launch of another new technology business. The company, GeoData Technologies, launched its debut product, SiteSeer 3D at the 2007 Realtors Conference & Expo in Las Vegas just two weeks ago. The product, SiteSeer 3D, has been live for nearly a year, but GeoData was struggling as a business until they became part of the Sirti accelerator as virtual clients. “If not for Sirti, we would still be struggling to be a company,” says Jared Yost, Director of Technology. From Sirti’s point of view, GeoData was their “perfect” client – a company with cutting edge, well thought out technology with global potential.

SiteSeer 3D is an interactive Internet-based tool used by the real estate industry to “tour” properties in three dimensions just by moving the mouse. The tool uses streaming GIS images obtained through SkylineGlobe and real time real estate data from the sponsoring MLS (multiple listing service). The streams are put together on the GeoData subscription site, using ColdFusion. (ColdFusion is an application server and software development framework used for the development of computer software in general, and dynamic Web sites in particular.)

Use of the SiteSeer 3D tool is available to real estate sales firms by subscription. The subscribing agent can then lead the potential buyer on a 3D tour of real estate for sale -- either from their office or remotely, from a desktop anywhere. Along with the target geographic area, the client enters, or selects from a list, the features they want in their purchase. Data appears from the MLS, listing all available properties within the area that fit those target features. Along with the data list, there is a satellite generated map of the area. When the client clicks on one of the properties, the tool “flies” them directly to that property. As they “fly”, the client can see the landscape and terrain, the properties nearby, the shape of the lot, nearby schools and parks, and traffic patterns. A photograph of the property will be available from the MLS along with all the specific information on the house. If the client desires, they can print the sales flyer directly from the Web site. The SiteSeer 3D product will answer questions such as “how far is the house from work?” “Is there convenient public transportation?” “Is it under the flight pattern of a major airport?” The questions will depend on what is important to the buyer.

SiteSeer 3D protects the brand of the subscribing agency. An advertisement for a competing real estate firm will never appear in addition to the subscriber’s information. Sellers also benefit from SiteSeer 3D by achieving a higher level of exposure, and by the availability of having their offering “viewed” without depending on the old fashioned drive by.

At this time, GeoData has three employees, and their product covers Idaho, Eastern Oregon, and Spokane. Other areas will be added as subscribers come on board. The product has potential for all parts of the United States – satellite images and MLS data are available everywhere. GeoData has also had inquiries from other parts of the world – Canada, Mexico, Costa Rica, Australia, and Sweden. This company and its tool have global potential.

A demonstration is available on the GeoData Web site at Contact Ginger Petty, Director of Marketing at or by telephone: (208) 255-7215.

Billie Moreland
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